Brand Identity, Collateral, Signage, Photography, Copywriting
Heretaunga Kindergartens
Kindy teachers are highly experienced at herding kids, but how do you herd 120 kindy teachers?
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By running an interactive brand workshop with Heretaunga Kindergartens full team as our starting point, that’s exactly what we did. Leveraging the collective experience, ideas, and aspirations of the whole organisation (not just the marketing team), Band created an identity which truly conveys the authenticity and kaupapa of Heretaunga Kindergartens.
A stylised heart motif forms the centrepiece and represents aroha, a playful bold typeface provides a solid foundation, and a vibrant warm colour palette supports and engages.
“Band helped us reposition our Kindergarten Association and the 16 kindergartens we represent to better reflect who we are and what we represent. They understood the importance of bringing our staff of 110 teachers and team on the journey, from Discovery Workshops to brand collateral creation. The experience was seamless. I wouldn’t hesitate to recommend Band as your brand and design partner.”
Scott Jenyns
General Manager – Heretaunga Kindergart
